Organised by the Construction Equipment Association (CEA), PlantWorx 2025 will introduce a feature that allows companies to conduct live demonstrations without booking a large demo plot for the event. This will enable exhibitors to showcase machinery and technology in action through 45-minute slots in a dedicated zone, with a 15-minute setup time before each session. A dedicated zone manager will assist and organise the demonstrations, ensuring smooth operations.
PlantWorx Operations Director, Simon Frere-Cook said, “PlantWorx has always been about bringing machinery to life through live demonstrations, and it’s what sets us apart. As we head into 2025, we are seeing more demand for ‘flexible’ demo plots.
To ensure everyone has a chance to get involved, we’ve introduced the ‘Shared Dig Zone,’ which allows companies to showcase their equipment if they don’t have a dedicated plot on their main stand. This idea is great because it allows smaller companies or those with limited space to participate and demonstrate their machinery in a real-world environment.”
