CNH Construction – manufacturer of CASE machinery – has appointed Ciro Casapulla to head up the company’s EMEA region – Europe, Middle East, Africa.
Casapulla has more than 23 years of experience at CNH and held senior leadership roles spanning manufacturing, R&D and quality control across the powertrain and construction segments.
CNH said that in his new role, Casapulla will “lead his team in driving business growth across EMEA, with a strong emphasis on enhancing customer satisfaction”.
Casapulla said that his top priority is to build strong, trusted relationships with customers and dealer partners to deliver effective solutions that meet real needs. “We are committed to being present, listening actively and responding with agility,” he said. “A key part of our strategy is driving practical innovation – transforming real-world insights into value-adding solutions that empower our customers’ success.”
CASE Construction Equipment, based in Turin, Italy, sells and supports a full line of construction equipment around the world, including backhoe loaders, excavators, motor graders, wheel loaders, vibratory compaction rollers, crawler dozers, skid steers, compact track loaders and forklifts. CASE Construction Equipment is a brand of CNH Industrial, based in the Netherlands.
